MOST EARLY STAGE TECH ENTERPRISES WILL FAIL
Of those, over 90% fail due to lack of customers.
If you were reliant on public sector grant funding; what now?
WHAT YOU PROBABLY DO HAVE
Real high growth potential and ambition.
Qualities that will appeal to VC and Angel investors.
WHAT YOU PROBABLY DON'T HAVE
Enough profitable customers.
The attention of those investors.
VITAL TO THE SUCCESS OF THE EARLY STAGE TECHNOLOGY ENTERPRISE
There is no shortage of innovation in the UK, but there are significant barriers to its successful commercialisation.
With or without funding, the majority of innovation and technology businesses do fail. That is a fact and it is not an improving situation.
Over 90% of those that do fail, fail due to a lack of customers; we know why; that's why our Clients succeed.
We know from experience that focused, sales and marketing driven business development is essential for any business, no matter the size or the sector.
This is especially true for (early stage) tech SMEs where the expertise and focus of entrepreneurial founders of technology businesses is typically the technology itself.
In the specialist areas of sales, marketing and business development - which are vital to success - they often look for help, support and guidance from a specialist business resource - one that recognises and has experience of the unique challenges they face.